Messaging Matrix

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Description here

Motivation Messaging Channels
Types of Who Do no harm Shifting landscape Cutting edge/ progressive Fear / liability Reputation Legal Obligation Practical Applications Revenue Social Capital Ethics Validity
Humanitarian Implementers X X X Keep it simple and practical, top down influence
Policy Makers / Funders X X In depth justifications, popular consenus and buzz
Humantarian Management X X In depth justifications, popular consenus and buzz esp with humanitarian spin
Journalists (as Media) X X X (esp journalistic) media watch coalision news angles / press releases / examples
data trainers X X events / blogposts / tools
Tool providers X X rating and review
Data end users X X compliance need for talored approaches
Data collectors X X X tools need for talored approaches